What we do
Successful crowdfunding is about more than simply putting out your proposition and hoping that people buy it.
It requires clear communication, a well defined marketing strategy and the right tactics to succeed with the crowd.
We will work in partnership with your team to ensure that the right levers are pulled at the right time to secure a raise on Europe’s leading crowdfunding platforms.
In 2019 so far, 95% of our clients have successfully funded.
Learn more about how we work here.
Campaign target: £750k
Amount raised: £840k
“We couldn’t have done it without you!”
Riversimple is a vehicle manufacturer and service provider pioneering ‘next-generation’ hydrogen-fuelled electric vehicles made in the UK.
They approached us to help them launch their 3rd round of crowdfunding on Seedrs.
We supported Riversimple with carefully crafted investor communications which resulted in them raising over and above their £750,000 target.
Campaign target: £200k
Amount raised: £340k
“IdeaSquares are very responsible and dedicated project managers of crowdfunding campaigns. With their help, you will follow a clear path in planning and execution to surely reach target in no time. We highly recommend working with their team of experts.”
Hyper Poland is developing a Hyperloop-inspired ultra-high speed upgrade to conventional railways.
Hyper Poland was the first Polish company to raise on Seedrs. We helped them write their crowdfunding pitch and video as well as their marketing communications.
We also worked on a launch strategy that would help them maximise overfunded. It worked. They raised 170% of their initial target.
Campaign target: £400k
Amount raised: £439k
“Great experienced team who understand how to execute effective crowdfunding campaigns”
MarketOrders is an online platform for independent retail jewellers. It uses blockchain technology to ensure jewellers can get the products they need faster, cheaper and directly from global suppliers, while cutting out the middleman.
We worked with MarketOrders on a comprehensive pre-campaign marketing strategy to ensure the campaign made the right impact as soon as it went live.
MarketOrders raised over £438k from over 200 investors.
Campaign target: £125k
Amount raised: £187k
“Thank you so much to the whole team at IdeaSquares, they provided us with invaluable guidance and tools to work through the maze of doing our first Crowdfunding campaign. Looking forward to work again in future campaigns.”
Hayche is an award-winning furniture brand, specialising in contemporary design and high quality craftsmanship.
We worked with Hayche to create a campaign that would be both visually pleasing, in line with their brand, and strongly presented so as to appeal to a wide base of investors.
The campaign hit the spot with the crowd and they went on to raise nearly 150% of their initial target.
Campaign target: £300k
Amount raised: £455k
“When we decided to do a crowd campaign we thought we would not need any extra help. Wrong. As founders we do not have all the time needed and to be on our own and make the best of a crowd campaign.”
WOOM collect women’s lifestyle and cycle data with it then uses to make specific recommendations and tips to maximize chances of pregnancy.
WOOM’s campaign had got off to a slow start and IdeaSquares helped getting the campaign back on track. Through a carefully crafted communications plan, WOOM secured the backing it needed from its network and went on to overfund by over 150%.
Campaign target: £350k
Amount raised: £841k
“The team at IdeaSquares have been nothing short of revolutionary. They got us from a standing start to a 230% funded crowdfund campaign in just over 7 weeks. We would never have been able to achieve such success without their strategy, planning, coaching, support and advice.”
dabbl, the UK’s first app-only share buying service, describes itself as the “Shazam” for investing.
We worked with dabbl on a strong pre-launch campaign which resulted in them exceeding their crowdfunding target straight off the bat. They went on to raise over 240% of their initial £350k target.
Campaign target: £100k
Amount raised: £131k
“IdeaSquares are an essential medium for crowdfunding, you always have the back up required when navigating through what initially looks like a very daunting process.”
Country Matters manufactures and sells high-quality countryside-themed tableware gifts and soft furnishings. It was raising investment to expand across Europe.
Through a carefully executed campaign and a comprehensive communication plan, Country Matters secured the backing of a large European investor which took them over their initial £100k target.
Campaign target: £100,000
Amount raised: £131,110
Founded by two British brothers who were raised in Kenya, Koy Clothing wants to create an African inspired clothing brand that is known worldwide for supporting sustainable enterprise and cultural recognition.
We helped Koy Clothing draft impactful investor communications and worked with them on a strong launch strategy to ensure they would hit their target quickly.
They raised 130% of their initial target.
Campaign target: £75,000
Amount raised: £217,068
Holly & Beau makes and retails children's clothing items that dramatically change colour in the rain.
We worked with Holly & Beau on the strategic positioning of their campaign to maximise overfunding.
Their fun and innovative kidswear captured the crowd’s attention and Holly & Beau raised 289% of its initial target.
Campaign target: £125,000
Amount raised: £331,856
savvy navvy is an app that makes navigation easier and more enjoyable for sailors across the world.
With our help, savvy navvy prepared a strongly positioned campaign and warmed up their community ready for the campaign launch.
Their crowd jumped at the chance to invest in the business and raised over £330k or 265% of the original target in just one week.
Campaign target: £1,000,000
Amount raised: £1,094,087
Undandy is a made-to-order online shoe company. Its online 3D design platform gives customers the ability to design their own shoes from over a billion different design options.
Undandy was the first Portuguese company to raise capital on Crowdcube. We provided Undandy with a tailored programme of support which helped them raise a grand total of £1,094,087 from 280 investors.
Campaign target: £150,000
Amount raised: £174,636
Stay Nimble is a social enterprise which helps people see how their natural aptitudes can be directed to learning new skills and, ultimately, change jobs more easily.
IdeaSquares worked with Stay Nimble to deliver a well presented campaign with clear messages.
We provided pre and live campaign support which led to Stay Nimble raising £174,636.
Campaign target: £250,000
Amount raised: £325,940
Exceedence makes and sells software to help businesses fast track, plan, analyse and de-risk their investments in renewable energy projects.
IdeaSquares helped Exceedence plan and execute a strong marketing strategy which has allowed them to close their campaign with over £325k on the bar from 384 investors.
Campaign target: €60,004
Amount raised: €109,423
Oksen is an artisan producer of handmade spiced rums. With our support, Oksen also became the first French company to successfully raise on Seedrs.
IdeaSquares helped Oksen founder Franck to draft communications in English and French and provided PR support which helped him overfund by 182%.
Campaign target: £140,000
Amount raised: £159,510
Play Brew is a playful, eye-catching and memorable craft beer brand inspired by 80s nostalgia.
We worked with Play Brew founder Phil on developing a great communication strategy which would best reflect his brand and translate into investment from his crowd.
Play Brew overfunded with the backing of nearly 300 investors.
Based in our Bristol-based UK office, our team live and breathe crowdfunding. We're passionate about the companies and projects we work with and strive to get the most out of every crowdfunding campaign. Please be introduced to our core team below.
Kirsty launched IdeaSquares in 2014 and has been personally involved in millions of pounds of fundraising. Kirsty is currently available for speaking opportunities on all things 'crowdfunding'. Get in touch
Richard has previously mentored and held NED roles with multiple startups and scale-ups. Richard is passionate about supporting people in presenting their investment opportunities well and has a particular interest in change management and business strategy. Richard has been involved in millions of pounds of fundraising. He's also a kiwi, so we like to make fun of his accent ;-). Feel free to do the same when you speak to him.
8 Words you should consider removing from your crowdfunding pitch
When writing your crowdfunding pitch, you’ll want to impress your potential investors for all the right reasons. This takes careful consideration as you only have so many characters to convey a fair amount of information. It’s easy to fall into the trap of using jargon, buzzwords and clichés, thinking it will make you sound interesting when in reality, it has the opposite effect.
Here are 8 words we see in crowdfunding pitches that, often really shouldn’t be there
10 things you should understand before you equity crowdfund
Are you thinking of crowdfunding? Here are 10 things you should understand before you get started.
15 stats from 15 funded clients
Preparation of a crowdfunding campaign requires focus on two key elements:
The wider crowd
We’ve analysed the “wider crowd” data from 15 recent successful client campaigns The results are interesting.
Here are 15 things to note from the data of 15 recent clients
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